The textile fashion renaissance in Portugal

David Forrester Zamith assesses the growth of computer-to-screen in the textile market

Facts and figures representing the Portuguese Textile & Clothing Association organisation demonstrate that Portugal today is one of the most important textile players in Europe. This goes against the reports of a ‘near death’ announcement with the European liberalisation of commerce imports from Asia, with the wager on technology, business-to-business, business-to-consumer, innovation, differentiation, own brands and the words ‘made in Portugal’ adding value for textiles as well as shoes.